Citation:

Ms. Madhvi Khatri, Dr. Monika Negi, Dr.Prof Bhawna Goel. "Barriers and Opportunities for Entrepreneurship among Jaunsari Women" International Research Journal of Economics and Management Studies, Vol. 5, No. 5, pp. 14-24, 2026. Crossref. http://doi.org/10.56472/25835238/IRJEMS-V5I5P102

Abstract:

This review article explores the challenges and opportunities of entrepreneurship for Jaunsari women in the Jaunsar-Bawar district of Uttarakhand state, taking into account women and tribal entrepreneurship in India. Entrepreneurship has long been acknowledged as a vital source of economic growth, social empowerment and inclusive development, but this potential is not fully tapped by tribal women due to various structural and contextual factors. Using a mixed review approach, combining systematic and narrative review methods, this research reviews and synthesises the recent literature from Scopus, Web of Science, Google Scholar and policy reports from 2015 to 2025. The research identifies the major barriers and challenges faced by Jaunsari women, such as socio-cultural constraints, lack of access to financial resources, low education and training, lack of institutional support and geographical remoteness. However, opportunities like government schemes, self-help groups, digital platforms, traditional skills, and eco-tourism also offer opportunities for entrepreneurial growth. The research draws on theories of gender, social capital and institutional theory to frame the barriers and opportunities. The review also highlights key research gaps, such as the absence of region-specific empirical research, limited research on tribal women's entrepreneurship with a gender perspective, a lack of longitudinal studies, and a lack of policy impact assessment. The authors conclude that a context-specific, integrated policy, capacity development and community-based strategies are crucial to foster sustainable entrepreneurship among Jaunsari women and to improve their socio-economic empowerment.

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Keywords:

Jaunsari Women, Tribal Entrepreneurship, Women Entrepreneurship in India, Rural Development, Socio-economic Barriers.